AIGA PRESENTS: THE GRAPHIC STAMP
To inform designers and non-designers on the art of the graphic stamp.
The website was created for a web design class at Pratt Institute taught by David Frisco. The site focuses on user interactivity such as uploading stamps, sharing stamps and creating your own collection from the stamps which are featured on the site. Other web 2.0 elements include a private page which the user can create their own collection of stamps, designers and articles. Inside this page the user can create micro-collections which can be shared.Users are able to comment on and discuss about every stamp, designer and article which is featured on the site.
The following is a brief that I created which focuses on the objective and the audience of the microsite. Objective The AIGA website states, "The key-goals of the AIGA are to educate and inform designers and non-designers on the topic of design, to inspire to create, to represent the profession and to stimulate conversation and new design." The micro-site should fulfill all the goals listed above. The micro-site should educate and inform designers and non-designers on the unknown and overlooked art of the graphic stamp. It should enlighten the population on an unknown aspect of an extremely common yet fading system.The micro-site should also inspire designers to create and appreciate design similar to ones seen on the stamps. While showcasing the design of the stamp itself, the site also needs to represent the designers who created the stamps and give detailed history on each of those designers. The site needs to have an extremely simple yet innovative GUI which will allow full focus to be on the stamps. This will stimulate comments, discussions and thoughts on stamp design and stamp design history. Audience The micro-site is primarily aimed towards graphic designers with an interest in the history of design. Graphic art students, professionals and amateurs should all be stimulated. The site should cater to the interest of stamp collectors and anyone interested in stamps. The site will be an invaluable resource to designers as it will be one of the only design-focused stamp databases.
